The Europe Asia Center (EAC) is a non-profit international organization established under the patronage of the King of Belgium, headquartered in Brussels, dedicated to Europe-Asia dialogue and cooperation.
The brief was to establish a cleaner, more internationally legible visual language — without compromising institutional authority.The new identity is built on the geometric logic of three letterforms: the square of E referencing the rational order of European civilization; the triangle of A, the stable foundation of Asian civilization; and the circle of C, the openness and continuity of dialogue between them.
Client Europe Asia Center, Brussels
Services Brand Identity / Visual Identity System
The brief was to establish a cleaner, more internationally legible visual language — without compromising institutional authority.The new identity is built on the geometric logic of three letterforms: the square of E referencing the rational order of European civilization; the triangle of A, the stable foundation of Asian civilization; and the circle of C, the openness and continuity of dialogue between them.
Client Europe Asia Center, Brussels
Services Brand Identity / Visual Identity System
